L'Oreal Group

Color Wow products

Business

L'Oréal Adds Serious Shine to its Portfolio With Color Wow Deal

The beauty giant is upping its wow factor with the acquisition of the cult favorite Color Wow brand.

American Salon Staff Jul 1, 2025 5:14pm

Model at the Texture of Change event in LA in May 2025

Texture of Change's First Summit Aims to Break the Status Quo

Jun 12, 2025 9:42am